Rolls-Royce in Singapore: Becoming a Real Partner in the Group’s Global Network

Abstract:

This relatively short case describes the development of Rolls-Royce’s (RR) Seletar plant in Singapore, and in particular how the plant moved very quickly from a factory receiving information and innovation from its sister facility in the United Kingdom to a node in RR’s manufacturing network. The Seletar plant in Singapore is RR’s first overseas plant to assemble aircraft engines, as well as to produce some high tech components.

It examines how to maintain the good network interactions after the plant has matured, and the initial attention paid to the new plant by the UK management has subsided. The case also pays particular attention to the transfer of knowledge from the UK to Singapore and the development of a capable local workforce and management.

It is suitable for use in a course on operations management, to highlight a discussion of internationalisation of operations and global plant networks. It can also be used in a course on international management to illustrate how to manage knowledge in an international network. And can be used together with another case about the development by RR of an ecosystem to groom local manufacturing talent.

Downloads:

SMU Faculty/Staff can download the case & teaching note on iNet with your SMU login ID & Password via the following links:

·       The Case (SMU-14-0041)

·       Teaching Note (SMU-14-0041TN)

For purchase of the case and supplementary materials via The Asia Learning Exchange (ALEx), please access the following links:

·       The Case (SMU-14-0041)

For purchase of the case and supplementary materials via The Case Centre, please access the following links:

·       The Case (SMU-14-0041)

·       Teaching Note (SMU-14-0041TN)

08 Feb 2018

Author:
Arnoud de Meyer, Singapore Management University
Havovi Joshi, Singapore Management University

Industry:
Aerospace,

Year Completed:
2015

Temporal Coverage:
2014

Education Level:
Executive, Postgraduate, Undergraduate,

Data Source:
Field Research

Geographic Coverage:
Singapore